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BPerfect is now open at Glasgow Fort

BPerfect Cosmetics, the cult cosmetics brand with a vast online presence, has now opened their flagship store. The store is be situated adjacent to Zara, Victoria’s Secret, and NEXT, placing the brand in the heart of Glasgow Fort. Known for its dynamic product range and strong digital presence, BPerfect’s move into physical retail reflects its growth and commitment to delivering an immersive in-person experience for customers.

Ross McCall, retail leasing & commercialisation director at British Land, said: “The addition of BPerfect and Bee Inspired is an exciting development for Glasgow Fort, and reinforces the shopping park’s status as a leading retail destination. Both brands have enjoyed remarkable success online, and we’re proud to provide the platform for them to take their business to the next level.

“We’ve seen a growing demand from brands that started online but now want to accelerate their brand recognition and affinity with a physical footprint. The combination of a great shopping environment, strong footfall, and a community of dynamic brands makes Glasgow Fort the ideal location for these businesses.”

Last updated Tuesday 5 November, 2024